The other day I overheard some people speaking about me. I was both surprised and grateful for what they had to say.

A few days later I spoke with some colleagues about someone we had just met, and we were deciding whether to do business with him. The outcome was that we will not be dealing with him in the future. This was much more because of our impression of him as a person rather than the offer on the table.

“Your Brand is What People Say About You When You’re Not in the Room” Jeff Bezos, Founder of Amazon

What impression do you leave by how you act, what you say, and what can be found online about you?

You really DO need to know who you are when you are not there.

You see, people don’t interact with you. They interact with their perception of you. They interact with what they see as your personal brand, even when you are right in front of them.

Think about what that means to you, and to them, and to your relationships.

What do you want your reputation to be?

My best wishes, Paul